14-16.09.2021 IEC Expocentre, Moscow Book a stand

TREND ROOMS – 6 concept rooms created by architect and textile decorators

TREND ROOMS is a space that presents innovative and non-standard solutions for interior décor. Textiles, wallpapers, paints and decor accessories play a major role in it! Heimtextil Frankfurt trends will be integrated in the décor and become an essential part of the space



Natalya Zaichenko, the founder of the architectural bureau NZ-group, is responsible for the overall concept and architectural solutions of TREND ROOMS. Natalia is experienced in the implementation of large-scale exhibitions and art spaces. She is the chief architect of Cosmoscow International Contemporary Art Fair.

Natalya is a member of the Union of Moscow Architects since 2008, the winner of the Russian and international awards and contests, participant of exhibitions including ARCH MOSCOW, Archstoyanie, Bif, Rotterdam Architecture Biennale. Natalia graduated from Moscow Institute of Architecture/ MARKHI, Cergy-Pontoise University, France, 26th International Urban Planning Atelier, Strelka Institute for Media, Architecture, and Design.


Textile decorators and textile industry experts - Maria Belova, Ekaterina Egorova, Natalia Zorina, Galina Lugina, Olga Loktionova, Marianna Mogilevskaya, Anna Runof and Yesenia Semipyadnaya - will be involved in the concept elaboration and further detailed creation of the textile design of each room.


Alexander Mershiev, interior designer, decorator, owner of the creative workshop MershStudio is responsible for the creation of unique pieces of furniture for the project. Alexander creates the design of private and public interiors, repaints of furniture and walls, deals with styling photography and organizes creative workshops. Lecturer at HSE Art and Design School.

Trend Rooms will be located in Pavilion 7.3 in IEC Expocentre and will become the attraction point for everyone interested in intertior décor. 

Please contact us if you want to integrate your collections into Trend Rooms: